How to Use ANA Branding in Co-Marketing Campaigns with Partners and Dealers
Guidelines for dealers, distributors, and strategic partners to correctly use ANA branding in joint marketing efforts.
Q: Who can participate in ANA co-marketing programs?
A:
Only authorized dealers, distributors, and strategic partners in good standing are eligible. Partners must have an active agreement on file, follow ANA branding and sales standards, and have marketing capabilities to execute campaigns. A designated marketing contact is required for coordination.
Q: What are the rules for using ANA logos and brand elements?
A:
Partners must use official ANA logos from the brand kit, maintain proper clear space, and follow color and typography standards. Logos cannot be stretched, recolored, or altered. ANA’s primary colors are black, white, and cool grays, with red and green as limited accents.
For AIRMAN®, MAC3, or product line logos, email marketingsupport@anacorp.com.
Read the full branding standards →
Q: What content requires ANA approval before publication?
A:
All co-branded content referencing ANA—including web pages, social posts, emails, print collateral, and advertisements—must be submitted for approval.
Submit assets using the ANA Co-Marketing Approval Request Form, then email to marketingsupport@anacorp.com. ANA reserves five business days to review submissions.
Q: What happens if ANA branding is used incorrectly?
A:
ANA monitors all partner content to protect brand integrity. Misuse is categorized by severity:
-
Minor: Written request for revision
-
Moderate: Suspension of co-marketing privileges
-
Severe: Formal warning and potential review of partner status
Q: Where can I download co-marketing templates and brand assets?
A:
Logos, color palettes, co-branding templates, and submission forms are available through ANA’s marketing team.
-
Email: marketingsupport@anacorp.com
-
Phone: 1-562-450-3570